The state wants to stop a self-proclaimed entrepreneur and philanthropist from running an event to discuss post-Sandy reconstruction.
William “Bill” Loiry, who has headed up similar events after natural disasters including Hurricanes Katrina, Rita and Isaac, and the BP Oil Spill, had planned the “Superstorm Sandy Reconstruction Summit” in Trenton on Dec. 17.
The state says it’s nothing but a plot to take advantage of Sandy victims.
“While individuals and businesses affected by Sandy are desperately seeking the means to rebuild and recover, we allege that William Loiry hatched a scheme to profit from those suffering in New Jersey,” said Attorney General Jeffrey Chiesa. “We have filed this lawsuit swiftly in order to put an end to Loiry’s alleged false advertising and to stop his purported December 17 summit before anyone else falls victim to his alleged illegal activities.”
Chisea said his office is sending a clear message to any and all out-of-state or homegrown con artists, of all stripes and varieties, that “New Jersey is not a state to mess with. Keep dishonest business practices out of our state, or we will take the steps necessary to keep you out.”
The complaint, filed Friday, alleges Loiry and his businesses of several violations of the Consumer Fraud Act, including conducting business in the state under assumed names that are not registered (United States Leadership Forum, NY/NJ Restoration Leadership, and Ultimate Events, LLC); by falsely implying that he and his activities are affiliated with or endorsed by federal, state, or local government agencies; and through misleading advertisements.
The lawsuit filed today, among other things, seeks to stop the event, and the state asks that Loiry be forced to return the money he obtained through “deception and false pretenses” from those who registered for this event. Registration was as high as $175 though Friday, and went up to $275 thereafter.